Header Project BBCG
  • Brand colors: we need to do better
  • Why this project? Why now?
  • What experts and users say
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Is print quality control Russian roulette?

29/12/2024 Eddy Hagen 0

If you want your brand colors reproduced within a certain tolerance, you rely on measurements to check this. But a small test with real life […]

Converting RGB to CMYK:
many combinations possible

31/03/2024 Eddy Hagen 0

When you plan a trip from A to B, e.g., Antwerp to Bruges, online route planners will offer you multiple options. And that’s the same […]

Latest Posts

  • Confused about the “Please use 300 ppi images” statement?
    Here’s what matters AND free tools to calculate the right minimal size!

    30/04/2025 0
  • Adobe brand color specifications:
    NOT Project BBCG-approved

    23/02/2025 0
  • Is a large color difference a nightmare for a brand?

    12/01/2025 0
  • Is print quality control Russian roulette?

    29/12/2024 0
  • Will a 10 dE00 hurt sales? The Oreo case

    19/10/2024 0
This is a free framework! For everybody!

Project BBCG is a free framework, brought to you by insights4print.ceo, with the help of several seasoned experts.

You are free to use the framework, the tutorial, also for training and education. You are free to share it, please do so! But you are not allowed to sell it, under no circumstances.

Volunteer translators wanted!

Do you like Project BBCG? And would you like to help people in your region with this information? We are looking for people who are willing to translate the tutorial into their native language. Since everything about Project BBCG is free, it is a voluntary job, no payment offered. But, you will be mentioned as the translator in the document! Eternal fame and gratitude awaits you… 😉 Interested? First check if your native language is not avaiable yet (see top menu) and if it isn’t, send an e-mail to: eddy.hagen@insights4print.ceo

RSS Latest articles on insights4print.ceo
  • The web embraces OKLch (OKLab), when will print follow? A better way to describe color 10/05/2025
    Science evolves, based on experiences, experiments, and new insights. And that includes color science. Although the use of CIELab color description is fundamental to current color specification and reproduction, CIELab is ‘icky’, as John – [...] The post The web embraces OKLch (OKLab), when will print follow? A better way to describe color appeared first […]
  • Stop asking for 300 PPI (or DPI) images! Here’s what matters, and why. Plus: two simple, free calculators! 26/04/2025
    Recently, there was yet another discussion about DPI (dots per inch) vs PPI (pixels per inch) on LinkedIn. Which triggered David Van Driessche, who has been involved in the Ghent Workgroup in various positions since [...] The post Stop asking for 300 PPI (or DPI) images! Here’s what matters, and why. Plus: two simple, free […]
  • The Impact of Color on Brand Recognition: Re-evaluating the 80% Claim A guest post, by Google Gemini Deep Research AI 29/03/2025
    Insights4print.ceo is my personal blog. But for once, I had to accept a guest article… Earlier this week, I read a newspaper article about the ‘deep research’ options that several AI tools now offer. And [...] The post The Impact of Color on Brand Recognition: Re-evaluating the 80% Claim A guest post, by Google Gemini […]

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